Creative Leader with over 20 years of experience spanning creative direction, art direction, brand design, and campaign development across fashion and lifestyle. 

Experienced in leading cross-functional creative teams while remaining hands-on across concept development, visual storytelling, on-set direction, e-commerce content, branding, packaging, and print. Proven track record of shaping creative strategy, delivering integrated campaigns, launching sub-brands, and building compelling brand worlds across digital, retail, and physical touchpoints. More recently, has led the integration of AI into creative execution and workflow development, bringing innovation to both process and output. Combines strong creative instinct with commercial awareness to deliver work that is both brand-building and performance-driven.

dr_knight_@hotmail.com
+44 7891 118160
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